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Pacific Sports Blog

Wednesday
May062015

Pacific Latitudes May 2015 - Pacific Sports Newsletter

I opened Sportech, the first triathlon pro shop, in 1983. Our first shop was in Irvine, California at a very modest 1200 square feet. We quickly outgrew this store and opened another in across from UC Irvine about double the size and later added another store in Dana Point in 1985. My partner (Steve Brugh) and I felt there was a burgeoning market of triathlon and the individual sports of swim, bike, and run.

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Monday
Apr062015

Brooklyn 15K Competitor Update #1

The Brooklyn 15K is almost here! April 19th will be here before you know it. To keep you informed we will be sending out competitor updates with valuable information for the upcoming race weekend.

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Monday
Mar232015

Welcome University Hospitals As The Official Medical Sponsor Of The Cleveland Triathlon

We are proud to announce that University Hospitals has recently entered into a multi-year sponsorship agreement with Pacific Sports, LLC, to be the official medical sponsor of the Cleveland Triathlon.

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Monday
Mar092015

Pacific Latitudes Newsletter March 2015

The 1980’s experienced a significant boom in both running and triathlon. The Ironman exploded after the February 1982 event where Julie Moss & Kathleen McCartney had their famous finish that was on Wide World of Sports several times. It changed triathlon forever. I also competed in that one—but way behind both ladies. The biggest challenge for most of us (and we are talking small numbers in 1982, a few hundred) was trying to train in the winter months for a February race.

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Friday
Feb062015

Pacific Sports 35th Anniversary Continued From January

The real opportunity (the proverbial fork in the road) came when I was hired by IMG (International Management Group) in Cleveland in the early 80’s. IMG was at that point a privately held firm led by Mark McCormack and Jay LaFave. Mark was essentially the founder of the sports marketing and agency business. His first client was Arnold Palmer and together they changed sports forever. Mark would travel the world, physically and literally, and Jay ran the place from Cleveland.

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